The convention apparently gives distributors like Jenny the opportunity to rub shoulders with the big players of the company. It is an opportunity to build your network, establish contacts and get wealth-generating tips on how to grow your JP business into a mega bucks industry.
So far, as documented on this blog, Jenny's sales and recruitment figures have been awful. At best, she currently has three distributors recruited and made a couple of sales earlier this month. Currently, the number of people in her Facebook page is now 537. That means that if she were to sell £20 worth of stock to each person in that number (for the sake of argument assuming every one is a unique person not including me, herself or distributors), she would make £10,740. That's without taking into account tax and the amount that goes to JP and her uplines. That's horrendous figures for a company that she has claimed can make you a six figure sum in less than two years.
Anyway, to the convention. When people go on business trips, as Jenny has decided to call this, the person's travel and accommodation expenses are covered by the employer/whoever he/she is representing. If I personally were to be representing my boss at an event, I would stand to be reimbursed. That's how these things work.
But not for JP. For a company that's all about including people in the get-rich-quick scheme, they sure seem very reluctant to help their distributors with the cost of attending these events.
So how much does it cost to attend a JP convention? I tallied together three key issues: the cost of travel, the cost of accommodation and the cost, if any, for attendance. As the conference is a Friday and Saturday event I assume Jenny will be heading there on the Thursday and leaving the Sunday morning. Here are the results.
1) Flight tickets
Last time, Jenny and her "team" flew to the convention which I assume they will be doing again. How much is the cheapest from Jenny's nearest airport to Birmingham?
£109.
2) Cost of accommodation
I went for a typical budget hotel chain you get here in the UK.I have no doubt you can probably find a better deal with a bit of digging, but I generally could not be bothered so assume this is an average rate for a three night stay in Birmingham.
£190.50.
3) Cost of attendance
Would you be shocked if I told you that yes, JP charge their distributors to attend the convention? To be honest I don't think you would be. I mean, it should be what, a tenner/£15 max in order to spread the cost of hiring out that big centre, right?
£50. Five zero. Fifty. And that's for the early bird ticket otherwise you have to pay £60 and a £4.25 booking fee. That's roughly the cost of a ticket to see an Arsenal FC match at the Emirates stadium. It's double the cost of a typical standing ticket to see a pop star like Justin Bieber. So how on earth does it cost so much to hear people tell you you're going to get rich? Well, JP doesn't say.
The overall cost of travel, accommodation and attendance of the Juice Plus 2016 Birmingham Convention stands at £349.50.
That figure doesn't even take into account other factors such as the cost of inter-city transport, the cost of food, the cost of alcohol at the "glam party" or the cost of merchandise Jenny and her "team" may buy at the convention. To cover that, Jenny would need to sell an average £20 JP product to 17.4 people - and that would be assuming that she got 100% of the sales, which she wouldn't.
The conclusion? This is a very costly business trip to hear people give you advice on how to make money. It doesn't seem to register to Jenny that a core concept of business is to keep costs low. Whatever profit you make goes up in smoke if you continue to blow away money on nonsense like this.
But JP don't care. They're making money out of the very people who think they'll be getting rich off JP. Something about biting the hand that feeds you springs to mind.
Enjoy your trip, Jenny.
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